What are the Biggest Fashion Events?
A Fashion week/ show is a fashion industry event that lasts approximately one week. Big Fashion Designers, Brands, or “houses” come and display their latest collections and trends in RUNWAY FASHION SHOWS to buyers and the media. Such types of events influence trends for the current and upcoming seasons. Such events debut every season, particularly the Spring/Summer and Fall/Winter seasons on their runway. The two well-known and the most influential fashion weeks are PARIS FASHION WEEK and NEW YORK FASHION WEEK. In addition, the MILAN, LONDON, and BERLIN fashion weeks are also of the same global importance.
The concept of fashion week first began in Paris when marketers used to hire women to wear couture items for them in public places, from racetracks to salons. The first Paris fashion week began in 1973. Unfortunately, in almost all fashion shows worldwide, celebrities have meltdowns, which steals every show from the fashion itself. These kinds of displays are now popularly known as “SHOW STEALERS.”
In a typical fashion show, models CATWALK dressed in the clothing made by their designers. They make their clothing illuminated by the lighting and special effects on the runway. How the model will walk out, and by which series is already planned following the designer’s convenience, as he decides who shall come first and who’s next. Their designer also decides which model will wear according to their Body type to display their best-of collection. Then, the decision is up to the audience to understand what the designer is trying to depict through their outfits and appreciate the detail and craftsmanship expressed in every piece.
Occasionally, runways take the form of installations, where the models have to be static, standing, or sitting in a well-constructed environment. A wide range of designers tend to produce their shows as theatrical productions and elaborate sets and add elements like Live Music or various technological components like holograms, for example.
We all know that such kinds of fashion events offer us a full schedule throughout the year. But which shows are the most significant in a way that you can’t miss them? You don’t need to worry; here are the top 5 fashion events you have to watch.
- NEW YORK FASHION WEEK
This fashion show is a fashion event that takes place twice a year, in February and September. This event is known to be one of the four major fashion weeks in the world.
Some of the world’s biggest fashion brands, designers attend this event, like Ralph Lauren, Michael Kors, Marc Jacobs, Furstenberg, Calvin Klein, Daina Von, Tommy Hilfiger, Brooks Brothers, Alexander Wang, and many more.
NYC fashion week began in the early 1940s and was the pioneer of fashion events worldwide. This event aims to showcase American fashions, which played a secondary role in French designs.
- LONDON FASHION WEEK
London Fashion Week is known to be the youngest and the shortest of the Big Four. It happens at night every time and always happens right after NYFW.
It is known to have a fearless and imaginative mood; the English fashion event started in 1983 with the British Fashion Council(BFC). Brands like Burberry, Victoria Beckham, some novelties, and not-so-popular British brands go into the spotlight of catwalks during the event days.
- PARIS FASHION WEEK
Paris fashion week is such an event in the romantic and the most exciting city of Paris in France. It occurs in February and September every year. It brings the best and newest designs and works from the top brands globally, including Chanel, Christian Dior, Louis Vuitton, Nina Ricci, Valentino, etc.
This event is well known for its refined craftsmanship and displayed collections from brands that work with the four seasons. For example, going through February covers spring to summer collections, and September covers the Fall to winter.
- MILAN FASHION WEEK
The Outlook of Italy in the Big Four also happens twice a year. This event is popularly known for its sex appeal and extravaganza. The Spring/ Summer collections are showcased in September or October and the Fall/Winter in February or March.
Inspired by Eleanor Lambert, Giovanni, Battista Giorgini created Milan Fashion Week. All this began with the series of Palazzo Pitti in Florence. A special thanks to him, the fashion event gained international legitimacy. With time passing by, it gained a lot and also the overcrowded Florence. That is why all the shows moved to Milan, and in 1976, the first fashion week took place.
- TOKYO FASHION WEEK
As we all know, Oriental fashion is incredible, unique, and has been gaining amazing spotlight and success. The Tokyo Fashion Week shows the best of Japanese street style, luxury clothing, and latest trends.
This fashion event is also bi-annual, held in March and October. This event has been growing rapidly since 2005. Now, it is centralized on becoming the fifth element on the Big Four. I was creating the “BIG FIVE.”
- LAKME INDIA FASHION WEEK
Last but not least, coming to India, this fashion week has been successfully taking place in New Delhi for two decades and is the most important in India. This event was held first in 2000, and since then, it has grown in fame and exposure, especially within India. It’s an important international shopfront for the designers and brands that effectively take part, and it usually gets very busy because of the large number of participants.
Some of the names you’re likely to see in this fashion event include Tarun Tahiliani, Asmita Marwa, and Govind Kumar Singh, and their colorful, exotic collections showcased in this event.
All these fashion events inspire and motivate us to maintain our class and help in making our environment fashionable and trendy. Keeping up with the latest trends and wearing those fashionable outfits which makes you feel Fashionable and helps to stand out from the crowd, is so important. Hence, to follow the latest trends you have to keep an eye on these kinds of fashion events.
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Anjali is a B.com undergraduate Student and a freelance Web Content Writer. She loves creative writing. Fashion, Entertainment, Travel, Food and beauty are the prior writing interest of Anjali.